So…what’s YOUR story? No matter where you are or what you do, this is a question that you must answer. But so many people answer it incorrectly. Well, HOW could MY own story be wrong, you might ask? Not wrong, per se, but certainly not optimal to be received by the brain of the person […]
Phoenix, AZ (PinionNewswire) — Marketing doesn’t have to be complicated, expensive, or exhausting. But it also shouldn’t be quick and easy, like how you clean a toilet bowl. In his bold new book, LAIZY A$$ MARKETING, author and PR strategist Scott Robertson introduces a refreshingly simple framework designed to help entrepreneurs, founders, and brands achieve […]
Ahhhh journalism. I’ve literally devoted my entire professional life to it. I graduated from the first (and still greatest) journalism school on Earth, Mizzou. The same school that has given us ESPN anchor John Anderson, Entertainment Tonight host Nischelle Turner, and pioneering New York Times editor Gerald Boyd. Other notable alumni include CNN Digital’s Meredith […]
Gen AI tools just keep getting smarter, faster and really just better. But did you know that only 16 percent of Americans have used them? That is NOT a huge number and far from complete world domination—or even decent market penetration. I do keep seeing one word coming up more concerning AI and honestly, it […]
Phoenix, Ariz (PinionNewswire) — Robertson Communications (RobertsonComm), a strategic public relations, branding and marketing communications agency serving technology, music industry and business-to-business brands, is celebrating its 14th anniversary of helping companies grow through clear messaging and trusted media relationships leading to positive media coverage, which has quickly become so critical for businesses wanting to appear in […]
One of the coolest shows I watched growing up was Soul Train and its host the fantastic Don Cornelius. Best theme song ever. Souuuuuulllllll traaaaaaaainnnn…. With the little cartoon train. So funky. But there is another kind of train filled with lost souls that I’ve seen running throughout my entire career. This one is called […]